Wednesday, 16 September 2015

Research Into Existing Music Videos - Clean Bandit ft Jess Glynne - Rather Be



This music video is by Clean Bandit ft Jess Glynne who are well known artists that work their way into being quite famous.






 The music video started with a mid shot of a pond using a Deep Focus technique to focus the leaves that were close to the camera and then focusing on the koi fish in the background. the interesting thing about the mid shot is the camera movement. the camera movement was a tracking shot from one scene to another scene and in-between the scenes was a Graphic Match, and what this did was add two different scenes together to make certain parts of both scene look similar giving some sort of surrealistic switch from one scene to another.



0.17 seconds on the music video, you see a close up of the female character and her cat, the reason for this is to give the audience a sense that she is a caring person, this is important in music videos as it gives audience a reason to feel more sorry for individuals in music videos if anything bad happens.
0:49 seconds into the music video, you get to evidence the fact that she rides a motor scooter. This is therefore counter stereotypical of her as the audience wouldn't have pictures her riding a motor scooter, this then makes her a stronger character as she is seen to be capable to do more things than expected.

3:37 minutes in the music video, you see a mid shot of eight people dancing inside the train, the positioning in which they stood shows that they are trying to get the audience to concentrate on the who's in the middle of the shot as you can see they make a line leading to the centre of the frame. there is also a stereotypical clothing aspect evidence by the female character in the middle of the shot as she is wearing a costume that doesn't cover certain parts of her body.




Here is the music video which in my conclusion is made with multiply amount of surrealism. This gives the music video a unique aspect to it.










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